Debut of Mass Exodus, turning the tubes inside out
Andrew Eklund, Ciceron and Twin Cities Business magazine have debuted a video series called “Mass Exodus: The People’s Move Toward New Media,” which “explores the dramatic shift in how people interact with and consume media.” (via)
The first video is with none other than former WCCO weatherman and diligent Web entrepreneur Paul Douglas talking about building flexibility into a business model to capture Web 3.0 and 4.0 and some other media 101s.
It also features Eklund doing his version of Jay-walking, asking people about the media they consume, where and how.
It’s very well edited, and viewers can help dictate the next topic. Nice one @aeklund!


That was great. It’s so refreshing to listen to media people that get it.
That was pretty good. Andrew’s a funny host. Or he has a great writer. And editor.
Totally thought for a second that Paul Douglas was Mike McIntee from The Uptake.
Oh god, there’s a web 3.0 and 4.0? I thought I pioneered web 3.0 when I started mixing Twitter-like updates with my MNspeak name.
Andrew’s totally thinking Arby’s when Paul’s talking…hee!
Andrew’s thinkin’ Arby’s!
Seriously, I LOL’d at that…too funny!
Please tell me that Douglas hand gesture and facial expression is Web 4.0 and Web 5.0.
I’m ready.